The Muma College of Business is on a trajectory to become a world-class center for learning, research and innovation at the 樱花视频, a leading research university and member of the Association of American Universities (AAU). The Muma College鈥檚 three campuses collaboratively serve ambitious and talented students, faculty, staff, alumni and business leaders in Tampa, St. Petersburg and Sarasota-Manatee. The college is 鈥淥ne Muma,鈥� representing a caring and transparent culture; an open, community-facing orientation; and an intellectual ethos that is rigorous and committed to integrity.
Vision
The Muma College of Business will become the acclaimed partner of choice for learners, scholars and leaders from the business community.
Mission
The Muma College of Business empowers learners to achieve their dreams, creating value through the knowledge generated and shared by our highly engaged hub of innovative students, faculty, staff and business leaders.
Values
- Learn broadly and deeply
- Practice open-mindedness
- Collaborate with the community
- Nurture creativity and innovation
- Think and act entrepreneurially
- Lead positive change ethically
How Success Is Measured
- Talented and determined students from Florida and beyond
- Graduation rates and placement success
- Demonstrable economic impact on the Tampa Bay region
- Robust local, national and global partnerships
- Influence and stature within 樱花视频
- Accomplishments of faculty, staff and alumni
- Strong national reputation
Strategic Priority: Foster Outstanding Student Learning
The Muma College of Business is committed to intentional learning, supported by innovative experiential opportunities that yield exceptional levels of student success. A Muma education is built on student engagement with each other and its faculty, staff and the surrounding community. It instills critical thinking abilities, durable skills, and lifelong problem-solving acumen that future-proofs its graduates.
Strategic Priority: Produce Impactful Research
The Muma College of Business is committed to its intellectual community in every stage of knowledge creation and dissemination. Its research opens new horizons for understanding current and emerging business problems and challenges. The college鈥檚 collaborative approach leverages interdisciplinary opportunities within Muma and across 樱花视频 and beyond to heighten the national and global impact of its research.
Strategic Priority: Nurture an Ecosystem of Engaged Collaboration
The Muma College of Business serves as a hub of engaged collaboration that fosters beneficial, enduring relationships. In the Tampa Bay region, and with its partners across the globe, the college unites stakeholders to produce positive change. Its agility and cooperative spirit are foundational to its culture, bringing students, faculty, staff, alumni, businesses, community members and donors together to achieve its mutual goals.
Strategic Priority: Expand the Reputation and Reach of the Muma College of Business
The Muma College of Business will build upon its strong reputation by widely sharing its successes, demonstrating its impact through transformative student experiences, groundbreaking faculty research, strong community engagement, and distinguished alumni achievements. By amplifying these inspiring stories, Muma enhances its brand as a leader in business education and a catalyst for innovation and progress.
Activating Achievement
The Muma College of Business at the 樱花视频 is poised to expand and be acclaimed for its impact on the Tampa Bay region and the global business community.
This strategic plan serves as the living foundation from which Muma will launch into a new era of growth and excellence. The framework of goals, mission and vision will guide its decisions, and the tactics provide a starting point for what is next.
A significant process is underway to strengthen the infrastructure needed to realize the maximum potential from this plan, with faculty development, alternative revenue streams and world-class facilities becoming early priorities for the college. Muma will build financial and marketing plans to achieve its goals under this plan and will regularly monitor and inform the community of its progress.
Achieving this vision requires the commitment of the entire Muma College of Business community. Together, Muma will expand its influence, foster innovation, and create transformative opportunities that shape the future of business.
Our Process
The Muma College of Business strategic planning process was a collaborative, inclusive and iterative effort, engaging stakeholders across faculty, staff, students, alumni and representatives from the business community.
The process began with a leadership retreat focused on reflecting on our purpose鈥攐ur 鈥渨hy.鈥� From this, we developed a preliminary Strengths, Opportunities, Aspirations and Results (SOAR) document, which served as a conversation starter for imagining the college鈥檚 future.
This document was shared college-wide and discussed during town hall meetings across our three campuses. Feedback from these sessions informed a revised SOAR document, which was further refined through all-staff and all-faculty meetings.
To carry the work forward, we established a Strategic Plan Team (SPT) composed of faculty, staff, students, alumni and members of our Executive Advisory Council. Based on the SOAR framework, the SPT identified four strategic priorities. We then formed planning groups鈥攅ach dedicated to one of the strategic priorities, with an additional group focused on refining the college鈥檚 vision, mission and values. Each group developed targeted strategies and actionable tactics to support the achievement of their assigned goal.
The first full draft of the strategic plan was reviewed by the SPT, then presented at a second round of town hall meetings for broader community feedback. SPT representatives led the discussions in the town halls to ensure transparency and alignment.
Final revisions were made based on this input, culminating in a strategic plan that reflects the collective vision and priorities of the Muma College of Business community.
Strategic Planning Team
- Keyara Augustine
- Sara Bernard
- David Blackwell
- Rick Borghesi
- Daniel Bradley
- Lucy Buchholz
- James Buell
- Ashley Curtis
- Katherine Davis
- Eric Douthirt
- Lisa Gaynor
- Carlton Hadden II
- Andy Hafer
- Brooke Hansen
- Shane Heiser
- Alan Hevner
- Dylan Hicks
- Robert Hooker
- Kristi Hoskinson
- David Howard
- Douglas Hughes
- Michelle Jenkins
- Jean Kabongo
- Elizabeth Krystyn
- Hemant Merchant
- Steven Miller
- Sunil Mithas
- Pavla Ozkul
- Jung Chul Park
- Carrington Price Jr.
- Suzanne Ricci
- Kimberly Ross
- Cyndy Sanberg
- Sharon Segrest
- Paul Spector
- Elizabeth Spiller
- Julian Sultan
- Roshan Thakkar
- Mason Thomas
- Michael Wiemer
- Sandra Weiss
- Monica Wooden